About the XiaoMi Technology and XiaoMi box
On January 28, 2013, Xiaomi Technology and the China Television Network (CNTV)'s Future TV Co., Ltd. (ICNTV) formally signed a strategic cooperation agreement. The two parties will launch comprehensive strategic cooperation in the field of Internet TV.
The newly launched millet box accesses the China Internet TV integration broadcast and control platform operated by ICNTV, including program integration and broadcast control, EPG management system, client management system, user management system, billing authentication system and copyright The management system, etc. will all be managed by Future TV (ICNTV), and Xiaomi Box will provide services to users through the China Internet TV integrated broadcast control platform. This is the first time that Xiaomi has officially cooperated with the Internet TV broadcasting control platform.
In 2013, the operation interface of the millet box was upgraded and updated several times. The ICNTV integrated broadcast control platform logo was clearly added in the upper left corner and other locations. All content was connected to the China Internet TV integrated broadcast control platform, and ICNTV was responsible for content operation and management.
After the Spring Festival in 2013, China Network Television (CNTV) was officially approved by the industry authorities to allow Xiaomi to operate the Internet TV terminal business. However, in accordance with the requirements of the competent authorities, Xiaomi Box can only be marketed in the three pilot regions of Shanghai, Hangzhou and Changsha.
On March 19, 2013, Xiaomi sold the official website of the pilot city. The first batch of 10,000 millet boxes was sold in minutes. On March 26, 2013, the second batch of 10,000 millet boxes was sold again.